Airtel Nigeria has expressed its desire to throw its weight behind the Social Media Week (SMW) Lagos, 2016, which started yesterday and will end on February 26 at the Land Mark Event Centre, Victoria Island, Lagos.
With the theme of the event asâ€˜The Networked African: Technologyâ€™s Impact of Africaâ€™, the five-day social media week provides a platform for experts and participants to interact, share ideas, brainstorm and discuss the impact of social media and technology on business, society and culture around the world.
With its innovative offerings on display at the venue of the event, Airtel will also host top bloggers and influencers at the media lounge.
Commenting on its support to the event, the Chief Commercial Officer, Airtel Nigeria, Ahmed Mokhles, noted that the company is committed to developing digital technology as well as creating access for millions of Nigerians to connect with their friends, family members and business associates in line with one of its key objectives of becoming Nigeriaâ€™s number one mobile internet services provider.
â€œAs a tool, the social media have become indispensable aspect of existence that individuals and businesses cannot relegate or overlook. That is why Airtel Nigeria is proud to back the Social Media Week, a platform that emphasizes the significance and impact of social media in todayâ€™s world,â€ he noted.
During the Week, the innovative products and services that enhance social media experience will be available to participants and customers.
According to the organisers, this yearâ€™s programme will explore how mobile technology, network connectivity, data and other technologies are radically changing industries and communities across Africa.