BlackBerry Passport once it launches later on this quarter. And this is pretty easy to understand when you look at what the handset represents, because it is not just a comeback device, not entirely, anyway. No, the BlackBerry Passport is just about the most exciting handset BlackBerry has ever produced; the fact that it comes at a time when the company’s future is in question just serves as a means of raising the stakes. Inspired by actual passports, the universal symbol of mobility, the size and form factor of BlackBerry Passport is portable enough to easily tuck into pockets and use wherever you go. Utilizing premium, robust materials such as Corning Gorilla Glass 3 for the display and forged stainless steel for added strength, BlackBerry Passport will provide the durability business professionals require in a smartphone.
The BlackBerry Passport is odd enough to stand out from the crowd and powerful enough to match anything from Android and iOS, at least for the time being. But where we think BlackBerry is going to make a lot of friends with this device is the battery the Passport’s is HUGE. And this is significant because A LOT of people consider battery life more important than OS, display AND things like what type of CPU the handset uses.
Apple has attempted something similar with its iPhone 6 Plus, which has the largest battery ever installed inside one of the company’s smartphones. And like Apple, BlackBerry controls both the hardware and software of its mobile products, meaning things can be very finely tuned for optimum performance and excellent power efficiency. And for us as well as many of you this could be a HUGE deal. SEE MORE ON PAGE2