How Global is Nollywood?




There is no single reason for this remarkable growth; instead a range of factors have combined at just the right time. The affordability and availability of digital filming and editing technology, for example, have coincided with the artistic influence of key players such as Zack Orji and Chioma Chukwuka, resulting in internationally recognized movies and a steadily growing reputation for excellence.

Facts and figures

Estimated to be worth approximately NG?853.9 billion, the Nigerian film industry is the largest in Africa. Here are some other facts and figures you may find surprising:

• In terms of output, the film industry of Nigeria is second only to Bollywood in India as the most prolific in the world, with hundreds of movies produced every year.

• The industry is estimated to bring in approximately US$250 million to Nigeria per year.

• A video of average success will sell around 50,000 copies. Hit films will sell several hundred thousand.

Half of a Yellow Sun

These are impressive figures, but success is not only a case of quantity. The quality of Nigerian films has also improved as the industry has evolved. Half of a Yellow Sun is one recent example of a movie that enjoyed a reach way beyond the borders of Nigeria or even Africa, as its premiere around the world brought international attention.SEE MORE ON PAGE2

Facebook Comments