In July, a non-profit organization The ALS Association, kicked off a campaign to help raise money for Lou Gehrig’s Disease research. ALS stands for Amyotrophic lateral sclerosis (ALS)
It is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. It is also called Lou Gehrig’s Disease
If you are dared, you have two options – get wet with a bucket filled with ice water and nominate 3 more people to do the same or you can donate to the ALS charity of your choice. So far, so good $10 million has been raised.
Celebrities and personalities that have participated include Oprah, Don Jazzy, Kerry Washington, Kevin Hart, Justin Timberlake, Mark Zuckerberg, Bill Gates and Tyler Perry.